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PrograMetrix’s Recipe for Programmatic Advertising

Project Partner PrograMetrix
Published Mar. 11, 2025 3 Min. Read

Create a programmatic ad campaign with one-click

PrograMetrix brings the precision and efficiency your digital ads need by turning complex programmatic advertising into a seamless, high-ROI strategy. Their tech-driven approach takes the guesswork out of targeting, so your campaigns hit the mark every time.

That’s why we’ve teamed up with PrograMetrix to make getting started with programmatic ads easy. This Project template gives you the must-have specs and formats to launch high-performing campaigns without the guesswork.

With programmatic campaigns demanding a steady stream of creative assets, Design Pickle lightens the load, giving teams more room to focus on strategy. PrograMetrix also recommends A/B testing and regular ad refreshes to keep campaigns performing at their best. By combining PrograMetrix’s programmatic strategy and management with Design Pickle’s efficient design services, your campaigns are guaranteed to stay zesty.

PrograMetrix recommends a minimum budget of $25,000 for Programmatic Ad campaigns—and we’re ready to help you get the most out of every penny!

🥒 Ingredients:

Here’s the essentials for a programmatic advertising campaign:

Request Type in The Jar

Custom Sizes to Include in Your Request in The Jar

Formats for Delivery to Select in The Jar

What This Request Is For

Other Digital Graphics

970×250 px

JPG, PNG

Display

Other Digital Graphics

728×90 px

JPG, PNG

Display

Other Digital Graphics

300×250 px

JPG, PNG

Display

Other Digital Graphics

300×600 px

JPG, PNG

Display

Other Digital Graphics

160×600 px

JPG, PNG

Display

Other Digital Graphics

320×100 px

JPG, PNG

Display

Other Digital Graphics

336×280 px

JPG, PNG

Display

Other Digital Graphics

1920×1080 px

JPG, PNG

DOOH

Other Digital Graphics

1080×1920 px

JPG, PNG

DOOH

Other Digital Graphics

1200×627 px

JPG, PNG

Native

Video Editing

Landscape – 16:9 format

MP4

Horizontal online video – 15 or 30 seconds

Managing a request

🍴 Instructions:

  1. Kitchen Prep: Work with the right type of Programmatic partner to ensure success. Time to get cooking and set the foundation for your programmatic strategy.
  2. Prepare Your Ingredients: In your Design Pickle account, hit the purple “Create” button and select “Projects.” Scroll through and choose the PrograMetrix Project. This will auto-populate all the asset request types you need to get started.
  3. Start with the Base: Think about the programmatic ads you want to create (display ads, video, banners, etc.) and prep your creative brief with all the key details. Consider the design specs and formats that fit your campaign goals as noted above in the chart. The more specific you are, the better your assets will turn out. 
  4. Submit Your Requests: No need to rush! Send each asset to your designer when you’re ready with your briefs. 
  5. Start cooking: Your Design Pickle team will take it from there, handling one request at a time.
  6. Simmer & Season: You’ll receive your requests back in your Design Pickle account. Track your project’s progress in the folders at the top! Don’t forget to give feedback or let your team know those assets are approved.
  7. Download Your Assets: Once the assets are complete, download them.
  8. Serve It Hot: Share those assets with your programmatic team and get your campaigns cooking!

*Total turnaround time for projects may vary depending on each request, revisions, and account specifics.

🍽️ Ready to Serve!

With your Getting Started in Programmatic Advertising Kit, you’re set to cook up campaigns that deliver real results. PrograMetrix will ensure that your strategy, creative assets and ongoing optimizations are tailored to maximize your programmatic ad ROI.

Ready to programmatically grow your business like a pro? Your ad campaigns are about to get a whole lot more flavorful. 🌟

Level up your programmatic strategy.

Optimize strategy & execution with PrograMetrix. Learn more about their expert solutions today. Explore PrograMetrix.

Some links in this content are affiliate links, meaning Design Pickle may earn a commission if you make a purchase through them. We only recommend products and services we trust and believe will benefit our users.

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