Episode 2

Episode Summary

In this episode of Jar of Genius, host Russ Perry is joined by Roger Martin, Co-Founder and CEO of the RockBox Fitness Franchise and beem Light Sauna. Together, they delve into Roger's inspiring journey from the pharmaceutical industry to entrepreneurship. Roger shares how his passion for health, fitness, and music led him to create a unique brand that combines the exhilaration of live music concerts with the excitement of working out. Additionally, he discusses the challenges and successes of running a fitness studio franchise during the COVID-19 pandemic, adapting by providing customized online nutrition plans and workouts for their members.

Rocking the Fitness World with Roger Martin of RockBox Fitness Franchise

May 2, 2024

A recap of this episode

In fitness, the beat of the music can be as important as the beat of your heart during a workout.

So Roger Martin came up with a unique idea – RockBox Fitness Franchise.

In the latest episode of the Jar of Genius, Roger shares the story of his journey from pharmaceuticals to the pulsating heart of the fitness industry, a transformation that changed not only his career but also redefined what a fitness experience can be.

Roger is a well-known entrepreneur in the health and wellness space, having co-founded and managed RockBox Fitness and beem Light Sauna. With a rich background in pharmaceutical sales and leadership roles, including former roles as Chief Operating Officer at TEDOR Pharma and President at Ei – A Pharmaceutical SolutionWorks, as well as nine years at Sepracor Pharmaceuticals, Roger has skilfully combined his industry expertise with a dedication to health and wellness.