Infographics have become a marketing key in any type of business when it comes to visual communication due to their ability in presenting complex information for better and easier comprehension. But even though they are very popular, there are still so many questions on what is an infographic and how to get the best infographics design service out there.
Let’s begin diving into what is an infographic. The word itself, “infographic,” is a combination of the words “information” and “graphic.” In essence, an infographic is a type of visual communication designed to draw attention and improve comprehension. In our modern world, the term “infographic” has evolved to refer to a certain style of visual communication that comprises visuals that display data, content, and sometimes both. You’ve probably seen infographics in publications, on the internet, or on the wall of your doctor’s office. The communication potential of this type of visual is vast, since infographic design fundamentally consists of taking advantage of creativity and innovation to offer clarity. In doing so, creators must uphold their dedication to the highest quality and integrity.
Now, let’s talk about how you can find the best infographic design service when doing your research. Since making an infographic is not an easy task, it calls for the right skills as well as the expertise, originality, and creativity that can only be found in a professional infographic designer. In the past, companies in need of infographic services would look for an illustrator or a graphic designer to hire as a freelancer or an employee. The disadvantages of these traditional methods is that your budget is put at risk without you being sure of the quality you are going to receive.
We encourage you to read the rest of this post so that we can go into more detail about the different creative options available in the market, including both conventional and innovative options.
Hire Infographic Designer
Let’s start with where to find designers that fit these graphics needs of creating high-quality infographic design for your company. As we mentioned before, there are a couple of traditional methods in which you can find graphic designers, the first one is finding a freelancer in the marketplace or the second one to hire an in-house infographic designer. These methods worked well in past years when the market was not so competitive as it is now, but today, choosing one of these paths means putting your budget and deadlines at risk. Why? Because, to get the desired results, they will need constant management and optimization, and if you are an agency owner or a busy marketer, this might not sound like fun for you, does it?
First of all, the research to find the perfect creative won’t be as easy as typing “hire infographic designer” on your preferred search engine. This could take days or even weeks because you’d need to check out the websites of freelance artists in your area. Then look at the portfolios of local graphic design firms and when finding a candidate, you will need to consider costs, styles, availability, delivery times, and a variety of other criteria before deciding on hiring the best creative, and even when you believe you have found the ideal one, there is no way for you to test it out first to make sure they meet your standards.
Another thing to keep in mind is that you might need infographic illustrators in addition to knowledgeable designers in the field since a regular designer might have some skills limitations when it comes to create custom and unique graphics according to your brand and communication needs.
So, when you’re looking for the best creative solution, you want to hire a design company at a flat-rate where you can handle all of your needs with one package and you don’t have to pay extra for individual services like branding or print design. You just pay one flat rate and get it all!
How To Create Infographics
Now that you know one of the best creative solutions in the market, let’s talk about how to create infographics to make them visually appealing and interesting. We know there are several options on the internet that offer infographics creation. One example is an infographic maker where you can download an infographic template that enables you to replace images and add information. This could be a good choice only if you’re looking for a basic generic infographic, but to be honest, this won’t represent your brand and probably won’t communicate your message correctly.
Another option could be to get a Canva infographic – this service is a great option if you have good design skills and can customize a template according to your branding. But this method will still need some time and effort to get the desired result and you may also need to hire a freelance graphic designer in order to customize your Canva templates. As we mentioned before, hiring a freelance graphic designer can be very expensive since their average hourly rate is over $40, and many freelancers charge more than that, especially if they have experience and are working in popular fields.
We highly recommend outsourcing a professional infographic designer; this will save you from a lot of headaches, be more cost effective, and give you the flexibility and agility to create infographics as often as your brand needs them.
Creative Infographic Design
How do brands use infographics to improve marketing campaigns?
Infographics are one of the best ways to engage an audience and make your content more digestible. They can also be used in so many different ways: as part of a social media campaign, on your website, or even delivered with an email newsletter.
If you’re looking for graphic design on-demand that includes creative infographic design, you’ve come to the right place. Our designers are expert infographic artists and have a passion for marrying facts and information with an appealing visual composition.
A professional infographic is much more than just pictures and text. It takes a lot of work, and it’s not just about the aesthetic—it’s about understanding your audience and what they want from the information, and then designing something that delivers on that promise in a way that makes sense for them. An excellent infographic communicates a compelling message that has been carefully designed and delivered through everything from the language and story to the format and style. Unfortunately, many people claim to be experts in making a creative infographic design, but only a professional creative design agency with a wide graphic design services list can execute them consistently well, in scope, and in budget.
How To Hire a Designer
Now that we’ve tackled some potential roadblocks in your quest to find a graphic designer, you might be wondering: what other alternatives do I have? Well, keep calm and let us introduce you to the newest model that Design Pickle has to offer. The subscription model is not new – but for creative services, it’s still gaining traction with marketers. The model is simple: for a flat monthly (quarterly or annual) rate, you get paired with a highly skilled designer according to your business’ creative needs. (Or more than one designer if you select multiple workstreams to further boost your creative output.)
You might be wondering what services does a graphic designer offer at Design Pickle? Well, you can request nearly any kind of design service, for example, custom illustrations, motion graphics, infographic services and so many more. For a flat, predictable monthly rate, you’ll have access to an expert in the field who works on all your projects with minimal supervision. Give them your vision, and get quality designs, on time. We built a state-of-the-art graphic design platform (sometimes referred to as a creative management platform) where you can keep track of all your projects, and take advantage of unlimited revisions in an easy-to-manage platform.
Companies like Design Pickle offer this solution and it makes the process of hiring a professional graphic designer very easy for you. We will help you find someone who can understand that creating a great infographic is not just creating something pretty—it is helping your readers learn something new. We vet the design talent so you don’t have to, taking the work and time out of your hiring process.
If you’re still wondering “how to hire a designer with Design Pickle,” don’t worry, it’s ridiculously simple. First, choose the plan that fits with your graphic design needs and budget (and if you’re not sure, we can help you decide!). Then simply sign up! Once you have signed up, we’ll pair your account with a creative (or multiple creatives according to the plan selected) and ensure you’ve got a perfect match for your style and brand. Then you are ready to submit your infographic request!
It is important to determine what kind of infographic (or other asset) you want to create: is it for data visualization, general information or if it is editorial content? Something else? Once you’ve determined the type of infographic you need and the correct information for your brand, then develop a clear creative brief to keep your team and/or infographic designer on the same page. It doesn’t hurt to provide examples, inspiration and even a quick loom to explain your vision. The more detail you provide, the better! Your designer wants to know how to nail the request – so be sure to tell them how much creative freedom they have.
Get this brief into the Design Pickle platform and continue planning your strategy or managing your business while our experts create your infographic. You’ll be notified when it’s ready for you to review. Don’t forget unlimited revisions are always included. Simply mark up and comment directly on the file, wait for the new version, and download your assets easily. They’ll stay in your account forever for easy digital asset management – and you can refer back to them in future design requests as-needed.
Flat Rate Design Services
So, how much for graphic design services do you have to pay? Flat-rate design services from Design Pickle are the perfect way to get your branded infographics seen by the world, and still keeping your budget protected.
Unlimited graphic design for a low flat rate means you can get as many designs as you need, without worrying about freelance infographic designer rates and projects going out of scope. This is better than hiring multiple in-house designers or freelance because you’ll be able to get more done, without managing the work yourself. You’ll also benefit from the experience and expertise of an entire team of designers instead of having to manage several different people who may not work well together. And that’s not all! You’ll also get unlimited revisions on your graphic design project, so if something isn’t quite right you’ll be able to tweak it until it is.
Graphic design services from Design Pickle are all about making your life easier. We want to help you bring your ideas to life in the most cost-effective way possible—and we won’t stop until they’re perfect! The best part is that this kind of arrangement makes it easier to focus on what matters most: growing your business. We’ll take care of everything else, so you can focus on what’s important.
Ultimately, subscription-based graphic design services where you pay a monthly fee and receive unlimited graphic design services (like branding development, logo creation and redesigns, social media content creation), help brands stop wasting time and money and get their creative to market faster, more consistently, and with less hassle! Need more information? Let’s chat!