Why does my business need a branding guide?
Content marketing is difficult. And you’re only making it more difficult by not having a complete branding guide all of your employees (including future employees!) can refer to.
Consistency is key in content marketing, and branding consistency is often overlooked in the fast-paced online business world. But it’s crucial that people can recognize your brand with only a glance.
Think Apple. All of their products have the same design and feel. Anyone can instantly recognize an Apple product or promotion.
And this is perhaps even more important in the content marketing world (unless you aren’t worried about getting more visitors who eventually convert into loyal paying customers).
Our ebook will walk you through the entire process of creating a branding guide step-by-step. Afterward, your business will have a badass brand that will still bring you value years down the road.